The very first thing you should do when hiring a web developer is to ask for a portfolio. Any experienced website creator – even a just graduating student – will be at the ready to share with you either a list of client sites or some presentation of created designs that he or she has built.
The next thing you need to do is examine these creations asking yourself these EXACT 5 questions:
[+] Does the overall site look very busy or too plain?
[+] Do the colors and images suit this particular site’s purpose?
[+] Is the navigation easy to understand as well as easy to use? Does it employ a well thought-out menu structure? If you cannot easily navigate the sites you are looking at, say thank you very much and look for another developer.
[+] Is each page of the website clearly defined? Can you click through several pages seen where each is clearly marked with a heading?
[+] Do all the sites have a unique look? When you look at several creations from the same developer, do they start to look identical, possibly just similar, because if so, say thank you and look for another developer.
Any search is going to find that the costs associated from one developer to another may vary quite considerably. You may find a college student, even a high school student, who is trying to build that all-important portfolio who can offer you a more-than-competent designed website at far below the going rate.
This is especially true if you’re seeking to have quite the basic website requiring nothing that is outlandishly customized or employs a lot of scripting for interactive components. Consider the fact that student web developers are so enthusiastic and constantly on top of their game that they may indeed be a great choice looking for something that is unique as well as functional at a very good price.
However, you may find that if you’re in need of specifically customized graphic designs and many server-side or database driven features, you may need to call upon an experienced developer who will obviously charge much more.
In any case, student or a veteran developer, it is highly recommended that you acquire several quotes, and make sure that these are always odd numbers so you’re not comparing one-to-one, but will likely compare one-to-one-to-one.
Since the goal of the majority of sites on the Internet is to conduct business, you’re going to want to find a web developer who has fundamental search engine optimization skills when designing a website. Search engine optimization, also known as SEO, is the procedure designing a website so it will rank as high as possible for certain targeted keywords on a search engine like Google.
You’re going to want any visitors looking for you to find you in several ways including using your company name, but you may also want them to find you looking for your particular type of company in your specific city. The ability to rank for certain keywords is a large part for your organic marketing success when people look for you on the Internet. If the developer you choose is not conversable with SEO tactics, the site you purchase will never attain high search engine ranking.
Like every business in the real world, those existing in cyberspace can profit from using business statistics that track certain trends in certain time periods. The same types of statistics are useful to gain an understanding of just how well your website is functioning as a commerce tool.
Therefore, make sure that your selected web developer understands use of a powerful tool like Google Analytics and directs you to sign up for an account where you can obtain a simple code that the developer can pace at the bottom of each one of your website pages.
If your developer does not mention this, make sure that you do. It should not be a deal this breaker, since you might buy artwork without the artist recommending a frame. However, it does concern the installation of code that does fall into the web developer’s realm of activity.
Another important aspect to consider when hiring a web developer is post-construction maintenance. The trend in recent years is to develop websites that include a content management system (CMS) where site owners and users have the ability to make simple updates like changing text and uploading and adding photos.
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